Photos » advertising » The Elysian will be so wonderful

Taken on: 2007-05-27 19:37:05

If you've driven around Cork over the past year you can't fail to miss the huge 17 storey tower going up in the south of the City. It's called the Elysian and when it's finished it will I think be the tallest building in the Republic of Ireland.

Now, compare that with the 60 storey skyscraper being built in San Francisco just a few blocks from Matt's apartment. The top of it seems to be perpetually in fog.

Anyway, the Irish developers of the Elysian have all this positive advertising with people looking to heaven and wondrous slogans to get the positive vibe going about this massive building, when in fact it's only a middling little building when compared with what the rest of the world has done.

Way back in 2005 this is what the building site looked like, and a year later, check out the huge crane.

I guess I'm glad that we don't have the population density that makes huge buildings necessary, not yet anyway.

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